Privacy policy

Privacy Policy — Little Herberts

Last updated: 12 February 2026

At Little Herberts, we care deeply about protecting your privacy and keeping your personal information safe. This Privacy Policy explains how littleherberts.com.au (the “Site”, “we”, “us” or “our”) collects, uses, and shares your personal information when you visit our website, make a purchase, or contact us.

We comply with the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

 

Collecting Personal Information 

When you visit our Site, we collect certain information about your device, your interaction with the Site, and information needed to process your purchases. We may also collect additional information if you contact us for customer support.

In this Privacy Policy, “Personal Information” means information that can identify you as an individual.

Below is an outline of what we collect and why.

  • Device Information

    Examples of Personal Information collected:

    • Web browser version

    • IP address

    • Time zone

    • Cookie information

    • Pages or products viewed

    • Search terms

    • How you interact with the Site

    Purpose of collection:

    • To load the Site correctly

    • To improve your browsing experience

    • To understand how customers use our Site through analytics

    Source of collection:

    Collected automatically through cookies, log files, pixels, tags, or similar technologies.

    Disclosure for a business purpose:

    Shared with our ecommerce platform provider, Shopify.

    Order Information

    Examples of Personal Information collected:

    • Name

    • Billing and shipping address

    • Payment details (processed securely via Shopify and payment providers)

    • Email address

    • Phone number

    Purpose of collection:

    • To fulfil your order

    • To process payments

    • To arrange shipping or pickup

    • To send invoices and confirmations

    • To communicate with you about your purchase

    • To help prevent fraud or misuse

    Source of collection:

    Collected directly from you when you place an order.

    Disclosure for a business purpose:

    Shared with Shopify and relevant payment/shipping providers.

    Customer Support Information

    Examples of Personal Information collected:

    • Name

    • Email address

    • Order details

    • Phone number (if provided)

    Purpose of collection:

    To assist you with enquiries, returns, bookings, or support requests.

    Source of collection:

    Collected directly from you.

    Disclosure for a business purpose:

    Shared with Shopify and support-related service providers where needed.

    Children’s Privacy

    Little Herberts is a family-focused business, and our products and services are designed for children — however, our website is intended for use by parents and guardians.

    We do not knowingly collect personal information directly from children under the age of 18. Any information submitted through our Site should be provided by a parent or guardian.

    If you believe your child has provided us with personal information, please contact us at info@littleherberts.com.au and we will happily assist with removal.

    Sharing Personal Information

    We share personal information with trusted service providers to help us operate our business and deliver services to you.

    For example:

    Shopify

    We use Shopify to power our online store. You can read Shopify’s Privacy Policy here: https://www.shopify.com/legal/privacy

    Klaviyo Email Marketing

    If you sign up for our newsletter or marketing communications, we use Klaviyo to manage email subscriptions and send updates.

    Your name and email address may be stored with Klaviyo for this purpose. You can unsubscribe at any time using the link in our emails.

    Klaviyo’s Privacy Policy can be found here: https://www.klaviyo.com/legal/privacy

    Legal Requirements

    We may share your information if required to comply with applicable laws, regulations, legal processes, or to protect our rights and safety.

    International Data Transfers

    Some of our service providers (such as Shopify, Klaviyo, Timely and Google) may store or process personal information outside Australia, including in the United States and other countries.

    We take reasonable steps to ensure overseas providers handle personal information in a way that is consistent with Australian privacy laws.

    Behavioural Advertising

    We may use your personal information to provide marketing communications we believe may be relevant to you.

    For example:

    Google Analytics

    We use Google Analytics to understand how customers interact with our Site.
    Google’s Privacy Policy: https://policies.google.com/privacy?hl=en

    Opt-out tool: https://tools.google.com/dlpage/gaoptout

    You can opt out of targeted advertising here:

    Using Personal Information

    We use your Personal Information to:

    • Provide products and services

    • Process payments and fulfil orders

    • Communicate with you about purchases or enquiries

    • Send marketing emails (only if you opt in)

    • Improve our website and customer experience

    Retention of Information

    We retain personal information only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, including legal, accounting, or reporting requirements.

    You may request access to, correction of, or deletion of your personal information at any time by contacting us.

    Security

    We take reasonable precautions and follow industry best practices to protect your personal information from loss, misuse, unauthorised access, disclosure, alteration, or destruction.

    However, no method of online transmission is completely secure, so we encourage you to take care when sharing personal details online.

    Do Not Track

    Please note that there is no consistent industry standard for responding to “Do Not Track” signals, and we do not alter our practices when such signals are detected.

    Changes to This Policy

    We may update this Privacy Policy from time to time to reflect changes in our practices, operational needs, or legal requirements.

    Updates will be posted on this page with a revised “Last updated” date.

    Contact Us

    If you have any questions about this Privacy Policy, would like to access or correct your information, or wish to make a privacy complaint, please contact us:

    Little Herberts
    Shops 9 & 10 City West Centre
    102 Railway Street
    West Perth
    WA 6005

    Email: info@littleherberts.com.au

    If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC):
    https://www.oaic.gov.au/